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Privacy Policy

Last updated: 20 May 2026

Introduction

Elegant Roam Ltd ("we", "our", "us") is committed to protecting your personal information and your right to privacy. This Privacy Policy explains what information we collect, how we use it, and what rights you have in relation to it.

Information We Collect

We collect personal information that you voluntarily provide to us when you:

  • Fill out inquiry or booking forms on our website
  • Contact us via email
  • Participate in our programmes and experiences
  • Subscribe to our communications

The personal information we collect may include:

  • Name and contact details (email address, postal address)
  • Service preferences and booking details
  • Information you provide in messages and inquiries
  • Medical or health information relevant to safe participation in wilderness activities
  • Emergency contact information

How We Use Your Information

We use the information we collect to:

  • Process your bookings and provide requested services
  • Communicate with you about your inquiries and bookings
  • Ensure your safety during programmes and activities
  • Improve our services and customer experience
  • Send you relevant information about our offerings (only with your consent)
  • Comply with legal obligations

Legal Basis for Processing

We process your personal data based on:

  • Contract performance: to fulfill our obligations when you book our services
  • Legitimate interests: to operate and improve our business
  • Consent: when you opt in to receive marketing communications
  • Legal obligation: when required by law
  • Vital interests: to protect health and safety during our programmes

Data Sharing and Disclosure

We do not sell your personal information. We may share your information with:

  • Service providers who assist in operating our business (e.g., email platforms, booking systems)
  • Emergency services if necessary for your health and safety
  • Legal authorities when required by law

All third parties are required to respect the security of your data and handle it in accordance with applicable law.

Data Retention

We retain your personal information only as long as necessary for the purposes outlined in this policy, or as required by law. Booking and participant information is typically retained for seven years for legal and insurance purposes. Marketing consent data is retained until you withdraw consent.

Your Rights

Under UK data protection law, you have the right to:

  • Access your personal data
  • Correct inaccurate or incomplete data
  • Request deletion of your data
  • Object to processing of your data
  • Request restriction of processing
  • Data portability
  • Withdraw consent at any time (where processing is based on consent)

To exercise any of these rights, please contact us at [email protected]

Cookies and Tracking

Our website uses cookies to enhance your browsing experience and analyze site usage. You can control cookie settings through our cookie banner and your browser settings. For more information, see our Cookies Policy.

Data Security

We implement appropriate technical and organizational measures to protect your personal information. However, no electronic transmission or storage system is completely secure. While we strive to protect your data, we cannot guarantee absolute security.

International Transfers

We primarily operate within the United Kingdom. If we transfer data outside the UK, we ensure appropriate safeguards are in place to protect your information in accordance with UK data protection law.

Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated "Last updated" date. We encourage you to review this policy periodically.

Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us:

Elegant Roam Ltd
42 Woodland Way
Stroud, Gloucestershire GL5 2RN
United Kingdom
Email: [email protected]

Complaints

If you have concerns about how we handle your data, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's data protection authority.

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Based in the United Kingdom
Serving wild spaces across the UK and beyond

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